Self-operated brand. Full control from supply chain to sales.
Agency-operated. Partner funds all costs, we run operations.
Joint venture. Three partners, each runs their domain.
🇺🇸 United States 🇨🇦 Canada 🇲🇽 Mexico 🇧🇷 Brazil
🇬🇧 UK · 🇩🇪 Germany · 🇫🇷 France · 🇮🇹 Italy · 🇪🇸 Spain · 🇳🇱 Netherlands · 🇵🇱 Poland · 🇸🇪 Sweden · 🇧🇪 Belgium
🇸🇦 Saudi Arabia 🇦🇪 UAE
🇦🇺 Australia
🇰🇷 South Korea 🇯🇵 Japan
| ZIPFORCE | FITTINGIRLS | ONNO | |
|---|---|---|---|
| Product | Earphones + Keyboards | Underwear | Cameras + Chargers + Cables + Electronics |
| SKUs | 18 | — | — |
| Model | Self-operated | Agency-operated | Joint Venture |
| Funding | Self-funded | Gem-funded | Partnership |
| Supply Chain | Self | Partner (Gem) | 林总 (Mfg) |
| R&D | Self | — | 松哥 |
| Sales & Ops | Patrick + Susan | Patrick + Susan | Patrick |
| Platforms | Amazon · Noon | — | Amazon · Mercado Libre · eMag · Allegro · Coupon · TikTok Shop |
| Revenue | Normal | ⚠ Delayed | Normal |
Security cameras, IP cameras, smart home surveillance
USB-C fast chargers, GaN chargers, multi-port adapters
USB-C, Lightning, multi-function charging cables
Power banks, smart plugs, charging accessories
| Dimension | Detail |
|---|---|
| Product | Underwear |
| Model | Agency-operated |
| Funding | Gem — All costs covered (staff, procurement, operations) |
| Operations | Patrick + Susan — Full operational execution |
| Revenue | ⚠ Delayed payout — Zero near-term cash flow |